
Play Date is one of the most innovative and fastest-growing always-on chat service in US, Europe and Latin America.
What makes Play Date a leading product in the chat and dating market is the perfect mix between mobile web, text messaging and video experience. The product present itself as a chat but subscribers can navigate profiles, send message and enrich their own profile in a always-on environment. Through the SMS push mechanism, subscribers are also able to contact their mates without waiting them to be online checking their messages.
The service, based on a unique match-making mechanism able to provide the best user experience, is accessible to the final user at $9.99 per month, which is a very low price compared to the other dating services in the American market. Currently, a promo for all subscribers is available and new subscribers will have 1 week or 20 messages for free. 
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